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FOR IMMEDIATE RELEASE | ||||||||||||||||||
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Help Your Pet Honor Earth Day April 22 with TROPICLEAN Pet Grooming Products | ||||||||||||||||||
First personal or pet grooming product in bottles made from corn, not oil |
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Just in time for Earth Day 2008, TROPICLEAN natural pet grooming products is unveiling its latest eco-friendly innovation: packaging made from corn, not petroleum-based ingredients used to make most plastic containers. TROPICLEAN products – which include shampoos, conditioners, colognes and deodorizers – are now formulated with a minimum of 70% organic ingredients. The company is taking its environmental commitment to a new level by becoming the first U.S. personal grooming or pet products company to use this new natural packaging (and only the second U.S. company – in any product category – to do so). Beginning this week, retail sizes (20 oz.) of TROPICLEAN products will be in the new packaging, produced in the United States from corn. Besides their natural and sustainable ingredients, the bottle and sleeve are biodegradable. Depending on landfill or compost conditions, the new TROPICLEAN bottles and sleeves will biodegrade within 3 to 6 months. All other TROPICLEAN packaging (including the bottle’s caps) is made from 50% recycled packaging and completely recyclable. TROPICLEAN is the #1-selling natural pet grooming line at Petco stores nationwide. It’s also sold at Pet Supplies Plus, Petland and Superpetz stores throughout the United States, and in more than 10,000 independent pet stores in the United States, Canada, Puerto Rico, United Kingdom, Japan, Israel, Malaysia, China, Indonesia, Taiwan, Ireland and the Netherlands. Manufacturer's Suggested Retail Price of the 20-oz. size ranges from $8.99 to $10.99. The brand is particularly popular among professional groomers, veterinarians and kennels because of the products’ fresh, clean fragrances, and formulations that leave pets’ coats soft, shiny and naturally clean. TROPICLEAN products in new biodegradable packaging include: SHAMPOOS
CONDITIONERS
Products in bottles made with recycled materials with fully biodegradable sleeves include:
BITTER TASTING CHEW DETERRENT: Stay Away is safe, but made from the bitterest ingredient on earth to discourage animals from chewing, biting, licking or gnawing on wounds, plants, furniture or anything it’s coated with (available in 8 oz. retail size). ABOUT TROPICLEAN Founded in 1990, suburban St. Louis-based TROPICLEAN manufactures a range of natural pet products including shampoos, conditioners and other grooming products. TROPICLEAN products are formulated with a minimum of 70% organic ingredients that promote a naturally shiny, healthy coat. TROPICLEAN products are available in thousands of retail outlets throughout the United States, Canada, Puerto Rico, the United Kingdom, Japan, Israel and the Netherlands. # # # |
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©2007 For more information contact: (203) 846-2811 or e-mail us.
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